The International Climate Finance Accelerator Luxembourg (ICFA) supports high impact investment strategies and yearly awards 8 to 10 fund managers with climate change projects.
LALICORN is in charge of the organization’s overall communication and content dissemination.
ICFA Luxembourg was initiated by 11 private entities from the Luxembourg financial sector as well as the Luxembourg Ministry of Finance and the Ministry of the Environment, Climate and Sustainable Development in 2018.
ICFA’s Promotional Video
Each year, 8 to 10 videos feature the awarded projects aimed at mitigating climate change.
The brief is minimal. There are 3 questions to be answered by the awardees and the maximum duration of the videos is 2 minutes.
The constraints is a tight budget and the fact that the interviewees are scattered across the globe.
We agreed on a script using animation of photos (Ken Burns Effect, 3D parallax, SFx) and titles. The titles allow to view the videos without the sound, making the films mobile friendly.
LALICORN tested different solutions and designed the process where the interviewees write their script and choose some photos that we propose. We then rewrite it with a suitable journalist and the script is recorded by a talent voice over.
The project give life every year to a series of human and intense short films.
LALICORN Founder Nathalie Barbé was invited to Luxembourg where the fund managers from Terra Global, Social Investment Managers & Advisors & Clean Cooking Alliance, Camco Clean Energy, Add-Value and Dao Foods, received their ICFA awards on stage from the Luxembourg Ministry of the Environment. The ceremony took place during the Sustainable Finance Forum at the Philharmonie.